News & Reviews

The original Black Magic BMax 60 hard bodied lures have been out for a couple of seasons now and in that time, they have built up a good following on both [...]

Imagine you’re enjoying a day on the water, fishing with friends or family, talking about the big one that’s about to take your line and make your reel start that scream [...]

Many of you who use Black Magic products might recognise us as having a strong history in developing tackle suited to bait fishing.  It’s also true though that we have a [...]

The mighty hook has been connecting man with fish since we started to learn how to use tools. But things have come a long way since bone carved hooks. The Black Magic [...]

The first polyethylene (PE) ‘braid’ lines hit the New Zealand market back in 1993 and since then their fine-diameter-for-strength and very low-stretch characteristics have seen them adopted and adapted into almost every niche of [...]

Black Magic’s flasher rigs have undergone a bit of a renaissance for the coming season.  For starters, all the rigs in this range are now simply known as “Snatchers”.  On top [...]

Black Magic has introduced three new rigs to their ever popular range of flasher rigs. The new rigs are called SNAPPER WHACKERS and have some great features.The flies are tied on Black Magic C Point® hooks giving you [...]

The most overlooked and without doubt the most important aspect of your whole set up when targeting any species of fish is the hook. I am amazed at how many times I see [...]

If you are a snapper fisherman and you have never tied on a Black Magic Snapper Snatcher you are seriously missing out on an amazing snapper rig. I have been using Black Magic Snapper Snatchers for [...]

Black Magic are well known for manufacturing high quality terminal tackle such as hooks, leader and crimps. They also excel at producing high-end gamefishing equipment and accessories with their Black Magic Equalizer harness and [...]

Black Magic has increased the size options in their legendary KL hook range. The original range ran from a size 1/0 up to a size 8/0, but now there are four smaller sizes available. The [...]

Black Magic’s Digital Scales have earned the “Best Electronic Accessory” award at the 2013 AFTA tackle show held on the Gold Coast, Australia. The product is easy to use and has some great features: 25kg/50lb rated The [...]

Black Magic’s Equalizer harness and bucket are a standard bit of game fishing kit in this country, and are widely used all over the world. Probably the key design feature is the protrusion from the back [...]

Maybe I am a bit rough, but very few of the units I have used for storing and carrying around my fishing tackle have survived more than a year or two of the [...]

Rock n' Surf Two colours to choose from; the tried and tested “bleeding pilchard” with its red/blue/silver combo, and the “blinky” with its hot pink/blue combo. Each fly is topped with a soft, [...]

Kydd Pollock - son of NZ famous charter operator Rick Pollock from Pursuit charters sent in this story: While recently bringing my large work vessel back to Oahu, I was trolling a couple 30 [...]

There is nothing like having the right tool for the job to make life easy. I must confess that I love quality fishing accessories – knives, torches and fishing pliers – that kind of [...]